SmarterTravel.com reports that airfare shopping could soon include all fees shown up-front, instead of being hit-up during seat selection, or at the airport. Sabre Travel Network (which hosts and operates reservations systems for over 60 airlines, including American, JetBlue, and Frontier) announced it will launch new technology, called Total Air Pricing, that displays full-fare prices including ancillary fees. In a statement, the company said, “online travel agencies worldwide (like Travelocity) can now view specific air ancillaries based on their customer’s preferences, provide a summary of ancillary fees and access ancillary charges based on a passenger’s frequent flier status. This includes an all-inclusive price for air travel, including both the traditional fare as well as the charges for things such as checked baggage, seat selection, and lounge access.”
However, before you let out a collective “bout’ time!”, know this: It will be quite some time before major online travel agencies will present this “total-cost-of-airfare” pricing to consumers. There’s lots of engineering required of the online travel agencies before they can deliver upon the new technology.
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